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Purpose-built for its dealer network, the hub will serve as a central meeting point for strategic updates, early product previews, and meaningful conversations about the season ahead.
Positioned within Toro U.K.’s significantly expanded stand, featuring the full breadth of the Toro® and Hayter® ranges, the Dealer Hub underscores the company’s commitment to supporting its nationwide dealer base.
Craig Hoare, Sales and Marketing Manager, Toro U.K. Limited, said: “GroundsFest is the ideal opportunity to reconnect with our dealers in person. This year, we’re putting our dealers front and centre. Offering early access to new-season materials and a dedicated space to talk opportunities, challenges, and everything in between. The Dealer Hub is our way of saying: we’re here, and we’re listening.”
In addition to the dealer hub, visitors can explore Toro and Hayter’s latest innovations across the residential, landscape contractor, and grounds care sectors, including:
- Walk-behind and zero-turn mowers.
- The latest Harrier® Pro and 60V Hayter models.
- Toro Revolution™ battery-powered tools.
Dealers visiting the hub will benefit from:
- Early-release product information and campaign previews.
- Exclusive co-branded sales materials and POS tools.
- Direct access to Toro and Hayter’s commercial and marketing teams.
- Light refreshments in a relaxed, business-friendly setting.
Invitations are on their way to existing dealers.
GroundsFest is free to attend and combines live demonstrations with an industry-led exhibition, educational sessions, and entertainment.
To register for GroundsFest, visit: www.groundsfest.com
