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With over 30 years experience in the garden machinery industry Mark Earles brings a wealth of experience, bolstered by his experience as past president of the Agricultural Engineers Association (AEC), chair of the European Garden Machinery Federations (EGMF) marketing committee and chair of their handheld machinery committee. Through these positions, Earles also represents the industry at government level particularly regarding common charger proposals and the Rural Crime Ac. In his role at Makita Earles works on the Makita’s European product committee developing and introducing new products to the market.
He will be speaking on HortWeek's Tools of the trade: Navigating machinery, equipment and scams panel.
Join us on September 9 in the Landscape Zone in the HortWeek seminar area at GroundsFest at 1pm.
This essential panel is sponsored by Cramer and Makita UK LTD.
You’re on the Tools of the trade: Navigating machinery, equipment and scams panel at GroundsFest this year – why should visitors come along to listen?
Our industry is evolving and new technologies are coming to market all the time. Users would benefit from listening to this panel – and then seeing some of these at the show.
What’s your role at Makita and expertise?
I spent 30 years in the OPE industry, am past president of the agricultural engineers association, currently chair two committees at the EGMF in Brussels and sit on committees that develop machines for Makita.
What are some of your most popular products and why?
Cordless handheld products are our big sellers – that’s what we do. Having probably the largest range of battery tools on offer would be a big factor in that.
Considering the current shifts in the landscape and amenity sector, what are you focussing on, development wise, that you believe will be crucial?
The biggest area is technological growth, the ongoing development of batteries, motors and controllers. Longer run times, shorter charge times, security are all spin offs from this and help protect investment – plus cordless machine development is replacing even more of the traditional petrol engine offering.
What are you most looking forward to at GroundsFest 2025?
Meeting end users, showing the new technologies we have to offer and seeing what others are offering.
