This new report aims to give the industry — particularly the engine of the sector, the growers — valuable insight into what plants will be in demand in the future, and why.
Based on data gathered from HortWeek readers and wider industry sources, the report reveals what plants are in and out and what the primary drivers of those changes are.
Industry intelligence is broken down into the key areas:
What is driving change in the horticultural sector?
Our data on the factors driving future trends in plant demand reveals interesting patterns across the different horticultural sectors.
Plant trends in the retail sector
When it comes to deciding what plants to sell, garden retailers are bound by realities that, arguably, landscapers are not. When customers often prioritise cheap, pretty, easy-to-grow plants, is there a market for resilient plants?
Plant trends in the landscape sector
Operating in contexts ranging from garden design to more utilitarian, copy and paste-style schemes for housing developments, how are suppliers, designers and customers considering plants that will be fit for the future?
Resilient planting schemes
For landscapers and gardeners, planting for climate resilience is not just about plant selection — we explore the importance of sourcing, planting, diversity, soil health and more.
Climate change-resilient plants
We have seen that growers, landscapers and retailers are aware of the need for plants that are resilient to climate stress. We explore moves from within horticulture to address the risks inherent with climate change and how the industry is readying itself for challenging conditions ahead.
Future trees spotlight
Trees, due to the time they take to grow, their impact on the landscape and their carbon-capturing qualities are in a category of their own when it comes to plants for the future.
Growers' perspective - challenges and opportunities
Where does this leave UK growers?
Are the needs and wants of their customers aligned with what growers can viably produce?
What challenges do they need to overcome, and what are the opportunities?
To purchase an individual report, or add the market reports to a corporate package, please fill out this form and a member of our team will be in touch. Find out more about access HERE.
